Suite of Digital Assets for Arbor DDoS Attack Campaign
Project: Arbor DDoS Protection.
Strategic smarts: Brand Management, Creative Direction.
Design savvy: Creative Design, Digital Design.
The NETSCOUT Creative Services Team asked us to create a range of digital marketing assets to promote the benefits and expertise of the Arbor DDoS Protection product suite. The various assets used for the campaign were designed to promote the idea of why a majority of the world’s ISPs and largest enterprises use Arbor DDoS protection solutions to maintain the availability of their business critical networks and services.
Creative Strategy for Attack
The DDoS campaign involved a wide range of deliverables, encompassing marketing collateral, such as White Papers, Use Case Studies and Solution briefs. Supporting diagrams and icons were also developed, as well as range of highly visual infographics to explain the risks of DDoS and the need for expert solutions and support.
“Abbey’s dedication to our vision and brand, and ability to transform our ideas into captivating outputs has not only met our needs but exceeded our expectations time and time again”
Kristy Hall, Senior Manager, Brand & Creative, NETSCOUT
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