WorldPay operate in over 40 countries and is a major global leader in payment processing. We pioneered online payments for small and medium sized businesses and process millions of online payments every day.
Abbey were commissioned to manage the new WorldPay brand - to adapt and move the brand slowly away from its previous RBS brand ownership. The work for WorldPay primarily consists of marketing literature, web page design, press advertising and online marketing campaigns.
"We had some tough deadlines to achieve for our SME and corporate enterprise acquisition campaigns. We’d like to thank Abbey DPM for their fantastic concepts and for turning the work around so quickly – on time and on budget! – as well as their valuable advice and insight. Thanks to Abbey we managed to treble our response rates. Abbey also helped to optimise our website, designed our literature, and supported our advertising needs. We’re delighted with the quality of the work produced, and the helpfulness and professionalism shown to us by everybody at Abbey."
Nick Calver, Marketing Manager, WorldPay (July 2013)